Recently, dropshipping has found its way to the top due to the potential gains it offers. Once living under the shadows, the dropshipping business has now gained the designation of a legitimate business field. HyperSKU is a great example.
Among the various sectors, the skin-care and facial care category has played a significant role in bringing the dropshipping business into mainstream business. Besides, beauty and skin-care products always remain in high demand as the desire for gorgeous looks can never be satiated. Click here for additional information.
That is why dropshipping private-label skin-care products is one of the best ways for those who want to start with a no-risk business. However, to beat the tough competition that dominates the dropshipping market, you must know the trick of finding the right products along with a reliable skin-care dropshipping supplier.
This quick guide is here to show you the right path and know the minute-details of dropshipping the skin-care products.
Advantages
Before we get into the details of dropshipping business, let’s first know the advantages of dropshipping business. After all, the sustainability of any business depends on the gains it can yield for the owner. So here are the advantages of why you should consider dropshipping the private-label skin-care products:
Easier branding
With private-label skin-care products, it is easier to brand your business. Why? Because the private-label products, if good, offer you a perfect opportunity to build a relationship with customers. Think it simple- it is you who is offering them the products of their choice via a direct network. So, it will be you on whom they will be relying for their future needs as well. A direct relationship with customers allows you to brand your business easily. All you have to do is offer high-quality service and products so that they do not switch their seller.
Perfect for upscale
One of the best advantages is that you can always work and grow your business at your own pace with dropshipping. Upscaling your business becomes simpler since you work on creating demand, offering service and high-quality products directly to your consumers right from the beginning. To begin with, you can choose 2-3 products at the locations where you can easily deliver. Gradually you can expand your network, include more products in your inventory and even go for a full-fledged online store. Thus, upscaling and leveraging opportunities at your own pace is more straightforward with dropshipping.
High margins
Dropshipping private-label skin-care products offer you higher margins. This is because you have a lower cost basis for your products, allowing you to gain more than the usual $12,000 monthly profit for starters. Higher-quality products also allow you the opportunity of demanding better prices.
High demands
Marketing your product to create high-demands is easier for private-label products. Today, people do not shy away from experimenting. If you market your product well, then creating immediate and high-demand for your products can help you grow your business and also give you an edge over your competitors.
Popular skincare products to dropship:
If you are wondering which skin-care products you should be reselling, then here is the list of the most popular skincare products to start with:
Original Alcohol-Free Toner from Thayer
The users claim that this alcohol-free toner has made their skin vibrant and alive. That’s why this product always remains in high-demand in dropshipping industry. Not just that, Thayer’s toner has been among the top-selling products on multiple websites, including Amazon, where it featured under Amazon’s Choice. Thrive Market, VitaCost, CVS pharmacy are the other websites on which this alcohol-free toner ranks among top contenders, with ranking ranging from 4.6 to 5 on some of the online stores.
This product is highly rated because of its natural ingredients that cleanse, tone, and moisturize the skin gently. Tightened pores, acne control, and reduced inflation and redness are some of the benefits of using the Thayer’s Original Alcohol-Free Toner.
Acure: Incredibly Clear Moisturizer
Listed among Amazon’s Top selling products, you cannot go wrong with Acure’s Incredibly Clear Moisturizer for your dropshipping business. The high demands from customers make it the hot-selling pancakes of the skin-care industry.
Made with Lilac extracts and chlorella, the moisturizer is a boon for oily skin. The other benefits of moisturizer include the improved appearance of skin texture and tone. The most prominent feature of Acure’s moisturizer is that it is easily absorbed and hydrates the skin deeply, without leaving any oiliness on the skin’s surface. Plus, it is 100% vegan, sulfate-free, silicone-free, paraben-free, mineral-oil-free, and petroleum-free.
Brilliantly Brightening Coconut Cleansing Towelettes from Acure
Another product from Acure that is one of the best products for dropshipping is its Brilliantly Brightening Coconut Cleansing Towelettes. Part of the “Brilliantly Brightening” line from Acure, this skin-care product from Acure is liked by consumers so much because of its formulation that includes Argan oil and coconut oil. These wipes gently clean the skin and are effective for all skin types. It’s also an Amazon’s Choice product as well as a top-selling item on various online stores.
Giovanni Cosmetics: Moisturizing Shaving Cream
There was a time when women dominated the consumer-base for the skin-care and beauty industry. However, today men of all ages also make a strong consumer-base, even in the drop-shipping industry. So, if you want to make sure that your dropshipping business stays afloat, then take care of both the consumer-base by including Giovanni’s Shaving Cream in your dropshipping business. The specially formulated shaving cream is for sensitive skin, making it a versatile product to sell. The top features include:
- fragrance-free
- minimizes inflammation or irritation of the skin during shaving
- Made with a blend of Aloe Vera and nourishing Jojoba for soothing hydration.
- Hypoallergenic and non-irritating.
- Clinically tested and approved by dermatologists.
Weleda: Skin Food
We all know how popular super-foods today for maintaining good health. But for skin, it is Weleda’s Skin Food that makes it to the top charts. Best for extra-dry, rough and damaged skin, this naturally formulated skin food is a top choice of consumers and makes it the best product to dropship. The combination of marigold, chamomile, and beeswax, makes the Weleda skin food a blockbuster product for its soothing and nourishing properties. That’s why it is the fourth best-selling body lotion on Amazon with nearly 3,000 reviews across various online stores, and it has an average rating of 4.7 out of 5 stars.
Natralia: Eczema and Psoriasis cream
Considered a life-saver for those who suffer from inflammatory skin diseases, this medical cream has proved its worth by effectively treating rashes and irritation. The Natralia product is also known for reducing body-swelling and treats eczema and psoriasis. The best part is that the cream does not contain steroids or hydrocortisone.
With an average rating of 4.2 and above on most of the online stores, the cream boasts a large consumer-base, making it an ideal product for a dropshipping business.
Tips for success
Now when you are well aware of the advantages of dropshipping the skin-care products and which products are top-trending, you should also know that competition is tough out there. However, few success mantras will make beating the competition a bit easier.
Clear descriptions
Have you ever read a product-description that gives you a zero idea of the product? What do you do with such a product? Do you buy it? The answer is no. you immediately move to another product or website where a better description is available. The same goes for your customers as well. If they do not know about the product clearly, they will not buy it. That’s why clear descriptions of the products, mentioning the uses, benefits, and other product features, make your product sellable. Plus, it also establishes the credibility of the product as well as your business. Besides, a description with the right set of keywords makes it searchable.
Work with qualified suppliers
The next important tip to get success in dropshipping business is to work with qualified suppliers. Partnering with a reliable wholesale supplier of skincare products can make your work a lot easier as you will not have to worry about the quality and regular supply of the product. This again is simple to understand- your business depends upon the products you are selling. If the quality is not up to the mark, it will fail in the market. If the quality is good, but you are unable to meet the demands again, your business will suffer.
Besides this, make sure that you market your business well, know what your audience is looking for and meet their expectations in terms of quality and service.
With these success mantras, you can never go wrong with your dropshipping business.
