What are the different online tools used in business?

Do you run your business online? Many things need to be aligned to grow your online business like social media marketing, e-commerce and dropshipping business, project management, content marketing, blogging, graphic designing, email marketing webinars and more.

If you are a newbie to this world of online business and marketing, then Onbiz.com can help you start and grow your online activities. To run your business successfully, you will need to know different tools used to market your products and services. Sharing with you a couple of them:

Social media marketing and management is the first thing that needs to be taken care of while you decide to build your businesses. Your target audiences spend a lot of time online on social media. Then why should you stay behind and lose your grip? Gear up and grab the opportunity to grow your followers, managing the daily posts, managing account daily, engaging with your customers via network and more. This can be done primarily by using social media marketing tools which will help you to execute your social media strategy:

• Hootsuite – A tool that allows you to schedule posts to multiple accounts at a go like facebook, linkedin, twitter, youtube, etc. You can even check insights and performance of your content which will allow you to improve your strategy.

  

• CoSchedule – This will enable you to collaborate content marketing strategy with your entire team. This is an engine which is complete for your blog posts and allows scheduling social posts and tweets and promoting your content as soon as you publish them.

  

Graphic designing is one of the most important and attractive things to promote your business. Previously it was necessary to hire a graphic designer to create posters, banners, leaflets, letterheads, brochures and more. But with time there are many online graphics creation tools available in the market, and they give a finished product which is beautiful and classic in design.

• Canva – Here you can create anything from facebook banners to social media graphics, letterheads, presentations, infographics, posts for social media and many more. It has different templates available which you can use and edit as per your requirement. There is another tool which is similar to canva is crello. It also provides you with a different template, and the result will give you a feeling of a graphic designer.

  

• Ninety-nine designs – an online marketplace for a graphic designer. Once you need a graphics of high quality then all you need to do input up to a request and get hundreds of responses along with quotations. You can go through their profiles, take a look at their work and finalise the designer whom you would like to hire for designing graphic for that particular project.

  

Outsourcing is in now. To run your online business, you have already invested, but you do not want to hire any more. So, you can outsource your works to freelancers and get the job done. You can get the services by outsourcing are blog and article writing, social media post creating, graphics designer, social media marketer, online promoter etc. Hire people from Fiverr, Upwork, Freelancer.com, Elance, Virtual staff finder etc.

To get leads or generate leads you will need a place to capture all the details of your prospective customer. Then you will need landing pages to capture leads by filling up the required information and email them to market and inform them about your product. Online available tools to create landing pages and automated email marketing services are: Leadpages, Thrive Themes, Unbounce, Mailchimp, Convertkit, Aweber, Instapage and more.

These are the tools which are used explicitly for online promotion of your business. There are many more tools available online. We will discuss them in some other article. Till then keep an eye on the page and continue using the above tools. Do share your experience.